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検索キーワード：(標準分類: HD59)
該当件数:29件
Qualitative research methods in public relations and marketing communications / Christine Daymon and Immy Holloway
: hbk,: pbk. - 2nd ed. - London : Routledge , 2011
図書 <1020246381> [BB03629608]
Encyclopedia of public relations / editor, Robert L. Heath
: set,v. 1: A-L,v. 2: M-Z, Index. - Thousand Oaks, Calif. : Sage , c2005. - (A Sage reference publication)
図書 <1020201029> [BA69329131]
Crisis communications : a casebook approach / Kathleen Fearn-Banks
: hbk. - 4th ed. - New York : Routledge , 2011. - (LEA's communication series)
図書 <1020248915> [BB03871818]
Public relations techniques / Frank Jefkins
: pbk. - 2nd ed. - Oxford : Butterworth-Heinemann , 1994
図書 <1210000373> [BA24649876]
Strategic communications management : making public relations work / Jon White, Laura Mazur
[London] : Economist Intelligence Unit. - Reading, Mass. ; Wokingham, England : Addison-Wesley Pub. , c1995. - (The EIU series)
図書 <1210014715> [BA24506187]
Managing a public relations firm for growth and profit / A.C. Croft
New York ; London : Haworth Press , c1996. - (Haworth marketing resources)
図書 <1210018377> [BA30488658]
Large corporations in a changing society / J. Fred Weston, editor ; with a foreword by Harold S. Geneen
: pbk. - New York : New York University Press , c1975. - (The Major issues lecture series)
図書 <1010115672>
Investor relations that work / Arthur R. Roalman
New York : AMACOM , c1980
図書 <1010121994>
Handbook of public relations / Robert L. Heath, editor ; Gabriel Vasquez, contributing editor
: cloth. - Thousand Oaks, Calif. : Sage Publications , c2001
図書 <1010125965> [BA49028369]
Company-investor relations : an introduction to financial public relations for British companies / James Derriman
London : University of London Press , c1969
図書 <1010132710>
Public relations as relationship management : a relational approach to the study and practice of public relations / edited by John A. Ledingham, Stephen D. Bruning
alk. paper. - Mahwah, N.J. : L. Erlbaum , 2000
図書 <1010047820> [GA75728449]
Perspectives on public relations research / edited by Danny Moss, Dejan Verčič, and Gary Warnaby
London ; New York : Routledge , 2000. - (Routledge advances in management and business studies ; 10)
図書 <1010081075> [BA45639382]
The future of the corporation / edited by Herman Kahn
New York : Mason & Lipscomb Publishers , c1974
図書 <1010210828>
The public relations handbook / Alison Theaker
: pbk. - London : Routledge , 2001. - (Media practice)
図書 <1010232587> [BA52560555]
The handbook of public affairs / edited by Phil Harris and Craig S. Fleisher
: hbk. - London : Sage , 2005
図書 <1020050956> [BA73696533]
Evaluating public relations : a best practice guide to public relations, planning, research & evaluation / Tom Watson & Paul Noble
London : Kogan Page , 2005
図書 <1020031508> [BA71894911]
Corporate reputation, the brand & the bottom line : powerful proven communication strategies for maximizing value / Roger Haywood
: pbk. - 3rd ed. - Sterling, VA : Kogan Page , 2005
図書 <1020075594> [BA73393939]
Organizations and the media : organizing in a mediatized world / edited by Josef Pallas, Lars Strannegård and Stefan Jonsson
: hbk. - London : Routledge , 2014. - (Routledge studies in management, organisation and society ; 30)
図書 <1400251527> [BB16006732]
Foundational themes and paradigm battles
London : Routledge , 2013. - (Critical concepts in media and cultural studies ; . Public relations / edited by Robert L. Heath ; v. 1)
図書 <1400181303> [BB12989331]
Building research programmes and outlining challenges
London : Routledge , 2013. - (Critical concepts in media and cultural studies ; . Public relations / edited by Robert L. Heath ; v. 2)
図書 <1400181307> [BB12989499]
