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検索キーワード：(標準分類: 658.8)
該当件数:358件
The development of critical perspectives in marketing / edited by Mark Tadajewski and Pauline Maclaran
Los Angeles : Sage , 2009. - (SAGE library of marketing ; . Critical marketing studies ; v. 1)
図書 <1020210479> [BA89936523]
Theoretical and empirical perspectives in critical marketing studies / edited by Mark Tadajewski and Pauline Maclaran
Los Angeles : Sage , 2009. - (SAGE library of marketing ; . Critical marketing studies ; v. 2)
図書 <1020210482> [BA89936738]
Marketing, ethics and society : critical reflections / edited by Mark Tadajewski and Pauline Maclaran
Los Angeles : Sage , 2009. - (SAGE library of marketing ; . Critical marketing studies ; v. 3)
図書 <1020210484> [BA89936895]
Techniques for marketing new products / Douglas Banning
New York : McGraw-Hill , 1957
図書 <1010186639> [BA20982137]
Customer engagement in theory and practice : a marketing management perspective / Katarzyna Żyminkowska
Cham : Palgrave Macmillan , c2019. - (Palgrave pivot)
図書 <1400458891> [BB28296491]
Contemporary issues in marketing : principles & practice / edited by Ayantunji Gbadamosi
Los Angeles : SAGE , 2019
図書 <1400510818> [BC02070027]
Strategic social marketing : for behaviour & social change / Jeff French & Ross Gordon
2nd ed. - Los Angeles : SAGE , c2020
図書 <1400495185> [BC11002050]
Handbook of the economics of marketing / edited by Jean-Pierre Dubé, Peter E. Rossi
v. 1. - Amsterdam : North-Holland , c2019. - (Handbooks in economics)
図書 <1400463553> [BB29013592]
We first : how brands and consumers use social media to build a better world / Simon Mainwaring
Basingstoke : Palgrave Macmillan , 2011
図書 <1020273748> [BB06241146]
Shopping 3.0 : shopping, the Internet or both? / Cor Molenaar
: hbk. - Farnham : Gower. - Burlington, Vt. : Ashgate , c2010
図書 <1020250414> [BB03843415]
Handbook of international marketing : how to export, import and invest overseas / Alexander O. Stanley
New York : McGraw-Hill , 1963. - (McGraw-Hill handbooks)
図書 <1210002456> [BA14373611]
The marketing audit : translating marketing theory into practice / Malcolm H.B. McDonald ; written in association with John W. Leppard
: pbk. - Oxford : Butterworth-Heinemann , 1993, c1991. - (The Marketing series ; practitioner)
図書 <1210009874> [BA21743470]
Marketing : principles and practice / Dennis Adcock ... [et al.]
: pbk. - 2nd ed. - London : Pitman , 1995
図書 <1210015457> [BA2597182X]
Relationship marketing for competitive advantage : winning and keeping customers / Adrian Payne ... [et al.]
Oxford : Butterworth-Heinemann , 1995. - (The Marketing series ; . Professional develoment)
図書 <1210018123> [BA26433346]
Relationship marketing : process, performance and profit / edited by Mary Nonesnick
Chicago, Ill. : FIMA , 1994
図書 <1210018320>
Relationship marketing : bringing quality, customer service and marketing together / Martin Christopher, Adrian Payne and David Ballantyne
: pbk. - Oxford : Butterworth-Heinemann , 1993, c1991. - (The Marketing series ; . Professional development)
図書 <1200160485> [BA21432630]
Green marketing / Ken Peattie
: pbk. - London : Pitman , 1992. - (The M. & E. handbook series)
図書 <1200124605> [BA18429376]
Techniques of export marketing / Yeddanapalli Irudayam
London : Asia Publishing House , c1967
図書 <1210052021> [BA28840850]
Why do people buy? : a close look at selling : the great unsolved problem of American business / by the editors of "Fortune"
New York : McGraw-Hill , c1953
図書 <1010117035> [BA20997611]
New techniques in marketing management / Harry Simmons
Englewood Cliffs, N.J. : Prentice-Hall , 1958
図書 <1010143698> [BA18619043]
