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The Prentice-Hall series in marketing

出版者 Englewood Cliffs, N.J. : Prentice-Hall
本文言語 und
別書名 異なりアクセスタイトル:Prentice-Hall series in marketing
異なりアクセスタイトル:The Prentice Hall series in marketing

書誌詳細を表示

一般注記 Series editor: Philip Kotler
著者標目  Kotler, Philip, 1931-
書誌ID 1010183926
NCID BA00314647 WCLINK

子書誌情報を非表示

1 Principles of marketing / Philip Kotler 3rd ed. - Englewood Cliffs, N.J. : Prentice-Hall , c1986
2 Global marketing management / Warren J. Keegan 4th ed. - Englewood Cliffs, N.J. : Prentice Hall , c1989
3 Services marketing / Christopher H. Lovelock 2nd ed.. - Englewood Cliffs, N.J. : Prentice Hall , c1991
4 Competitive marketing strategy / John A. Czepiel : pbk. - Englewood Cliffs, N.J. : Prentice-Hall International , c1992
5 Marketing management : analysis, planning, implementation, and control / Philip Kotler : pbk. - 7th ed. - Englewood Cliffs, N.J. : Prentice-Hall , c1991
6 Principles of marketing / Philip Kotler, Gary Armstrong 6th ed. - Englewood Cliffs, N.J. : Prentice Hall , c1994
7 Marketing management : analysis, planning, implementation, and control / Philip Kotler 8th ed. - Upper Saddle River, N.J. : Prentice-Hall , c1994
8 Sales promotion management / John A. Quelch Englewood Cliffs, N.J. : Prentice Hall , c1989
9 Marketing channels / Louis W. Stern, Adel I. El-Ansary, Anne T. Coughlan : hbk,: pbk. - 5th ed. - Upper Saddle River, NJ : Prentice Hall , c1996